Bitcentral Launches Oasis Media Marketplace™ At NATPE 2009

LAS VEGAS – January 26, 2009 – Bitcentral, Inc, a leading provider of news content distribution and management solutions, today announced the launch of the company’s Oasis Media Marketplace at the National Association of Television Programming Executives (NATPE) 2009 Market and Conference. Based on Bitcentral’s popular Oasis news management and distribution product, Oasis Media Marketplace bypasses costly and time-consuming satellite deliveries of news by allowing content producers to buy, sell, and exchange broadcast-quality video over the public Internet. The Oasis Media Marketplace ties into local TV stations’ production processes and gathers local content automatically. Oasis Media Marketplace will provide full rights, embargo and usage management tools, so local stations can protect their content while making money from other stations outside of their group and market area.

Bitcentral is introducing Oasis Media Marketplace to nearly 100 existing Precis and Oasis North American broadcast customers. Current Oasis customers include TV stations owned by Raycom, Media General, NBC, and other US ownership groups. For a limited time, Reuters is providing free content for the Oasis Marketplace trials. Thomson Reuters has extensive international coverage – much of which has not been available to domestic television stations – and will be a value-added benefit to Bitcentral’s Oasis customers.

“NATPE’s Market and Conference is the ideal place for Bitcentral to announce the first stage of our new revenue-producing strategies for local content producers and distributors,” noted Bitcentral CEO Fred Fourcher. “We’ve built a significant footprint of local news providers for Oasis by delivering non- proprietary solutions that make local news production more efficient and straightforward. With “The Marketplace,” we’re focused on giving our customers new ways to monetize the content they’re creating, while providing access to unprecedented amounts of unique content at a reasonable price.”

For more information about Oasis Media Marketplace, AirNow! or Precis, visit www.bitcentral.com. The NATPE 2009 Market and Conference is located at the Mandalay Bay Resort in Las Vegas, Nevada. Visit Bitcentral at Booth Number 725, and also at the What’s Next demonstration area from January 26-29.

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