Bitcentral Transforms 20 New Broadcast Newsrooms in 2010

This Year Sees Over Twenty TV Stations Upgrade to Bitcentral’s Innovative and Oasis™ Newsroom Workflow Systems

NEWPORT BEACH, CA – September 22, 2010 – Bitcentral, dedicated to providing the broadcast industry with flexible and reliable digital news delivery systems, has secured orders from more than 20 new stations in 2010 for its best-in-class Precis news production workflow and Oasis archiving and content sharing solutions. The industry’s innovator was selected by new customers as well as current client groups, in markets of all sizes across the nation.

“More broadcast groups and individual stations than ever before are choosing to switch to our open solutions for their long-term needs, citing our greater flexibility and proven news production leadership,” said Fred Fourcher, CEO of Bitcentral. “We believe the market is demonstrating that we have the most efficient, innovative news delivery technology available, specifically designed to support the needs of local broadcasters. Best of all, our newest customers’ newsrooms can now do what they do best — report the news better and faster than their competition.”

Since January, Bitcentral has secured multi-station commitments from many of the nation’s leading broadcast groups. The latest customers include stations from Gannett Broadcasting, Journal Broadcast Group and Raycom Media among others, plus independent owners such as McKinnon Broadcasting and Mt. Mansfield Television. Their stations are now using Bitcentral systems with state-of-the-art, file-based, HD news content delivery and sharing.

Gannett, a top 10 station group owner reaching 18% of the nation’s TV households, is using Bitcentral’s Oasis media archive and sharing platform to provide their broadcast newsrooms with universal access to media created between its entire group of stations. With the rollout of Oasis, Gannett is also swapping out its current production systems for Bitcentral’s Precis in order to streamline editing workflows and simplify video preparation for distribution.

Mt. Mansfield Television’s WCAX in Burlington, VT has been working with a tape-based workflow for nearly a decade, so when it came time to plan for a full transition to a file-based system in fall 2010, they did their homework. After shopping all of the major news technology suppliers, Bitcentral’s Oasis archiving solution coupled with their solid reputation for training and service set them apart from the competition, making them the logical choice for the future workflow of WCAX’s news operation.

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