WAFB Goes Live with Precis™ 4.06

NEWPORT BEACH, CA – June 1, 2012 – Bitcentral, dedicated to open news delivery and the success of its partners, announced today that Baton Rouge, LA station WAFB, has upgraded to Bitcentral’s Precis™ news production and playout solution.

WAFB in Baton Rouge, LA is the first Raycom station upgrading from Precis 3 to Precis 4. There are roughly 20 additional stations that will be upgraded over the next 18 months. Our strong partnership with Raycom leadership, engineers, and broadcast newsroom users allowed us to create a new implementation model. Driven by our VP of Sales, Alex Keighley, Bitcentral was able to provide a solution that delivered the most current hardware and software systems to upgrade Raycom while utilizing a ‘train the trainer’ and blended learning approach to minimize costs and travel expenses.

Our training approach with Raycom IT and broadcast newsroom staff provides strong value for being more self-sufficient in maintaining the highest quality on air product while reducing upfront costs. This is just one more way Bitcentral is pushing for new models of how we can deliver the highest quality systems to our clients and partnering with them every step of the way to provide value.

Bitcentral’s Precis is the most efficient, production system available to news professionals today. Precis brings four channels of playout and unprecedented MOS workflow integration and efficiency to newsrooms. Precis integrates with best-of-breed solutions to meet simultaneous production needs for broadcast, online and mobile with the scalability to meet the ever-growing number of delivery platforms.

Precis customers have the flexibility to choose from world class technology brands, such as Adobe’s Premiere® Pro for full craft editing or Bitcentral’s browser editor Create, which allows newsrooms to achieve more with the resources they currently have. AP’s ENPS and Avid’s iNews are tightly integrated allowing for choice among the most popular newsroom computer systems.

The workflow goes beyond the newsroom and extends content creation out into the field. Raycom journalists can see and use all of the station’s content from wherever they are and remotely contribute their packages back to the station.

The Precis Value

• A complete, end-to-end, solution
• Open architecture without roadblocks
• Expedite field production through to playout
• Produce for ALL platforms
• MOS support
• Simplify story management through tight integrations

The Details
• New Precis Playout Engine update
 – Improved 64-bit OS support
 – Better control room button box usability
 – Control Room workflow enhancements.

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