Seasoned Marketing Executive with Breadth of Digital and Traditional Experience across Entertainment, Tech and Sports Joins Management Team
NEWPORT BEACH, Calif., Apr. 8, 2016 – Bitcentral, Inc., a leading provider of video workflow solutions for broadcast and digital media, announced the addition of media and entertainment technology marketing expert Lea Kozin to its leadership team. Kozin joins Bitcentral as Director of Marketing, reporting directly to CEO Fred Fourcher. Prior to joining Bitcentral, Kozin led media and entertainment marketing for Quantum Corp in the sports, branded content, and ad agency segments and has prior experience directing marketing strategy in action sports and entertainment.
A champion of applying leading-edge marketing technologies across media, entertainment, and sports, Kozin is an active speaker and blogger within the spaces. She recently organized and moderated an immersive event focused on experiential marketing, co-promoted with Group Y Network, a renowned action sports collective. She looks forward to bringing both a strategic branding mindset and a deep technical acumen in marketing automation to her new role at Bitcentral.
“I am very excited for the future here at Bitcentral”, said Kozin. “As an innovative brand continuing to push legacy broadcast players into the digital age with promising new technology, Bitcentral resonates with me. I’m looking very forward to using my expertise and enthusiasm to champion its message in our current market and beyond.”
Kozin plans to attend the upcoming NAB Show in Las Vegas April 18-21 in her new capacity, where she will manage, among other things, a new product announcement for Bitcentral Continuum™.
Bitcentral provides solid and simple video workflow solutions that streamline, unify and extend broadcast and media operations through innovative, easy-to-use technology and an exceptional customer experience. A trusted partner since 2000, Bitcentral enables broadcast and media companies to advance their reach, profitability, and competitiveness through forward-looking, pragmatically designed and exceptionally reliable media solutions for news, sports, and emerging-platform content. See how at www.bitcentral.com.
Bitcentral and the Bitcentral logo are either registered trademarks or trademarks of Bitcentral, Inc. and its affiliates in the United States and/or other countries. All other trademarks are the property of their respective owners.