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Bitcentral gets going with FUEL™

Linear on-demand™ platform provider LOD™ Bitcentral has launched the FUEL workflow system

The digital platform offers personalized channels in a cloud-based solution, delivering stories viewers are interested in, when and where they want to consume them, across all platforms. Viewers can watch a newscast or program from the start whenever they access it, coupled with stories or content personalized to each viewer.

Named FUEL™ for the way it powers the delivery of streaming digital content; the modular platform enables content owners and creators to monetize their existing media assets through advertising. FUEL’s offer operators integrated workflow combined with a server-side streaming engine.

“Since viewers will be able to watch a newscast from the beginning any time they want, personalized to their viewing preferences on their TV, phone, tablet or computer, this will open up new revenue streams,” said Bitcentral founder and CEO Fred Fourcher. “Plus, FUEL will give media companies the right tools, the right products and importantly, the right analytics to better monetize their content and advertising across all platforms. FUEL helps overcome the lack of monetization on YouTube and Facebook by teasing content on social media and monetizing it on a broadcaster-controlled platform.”


FUEL workflow 

For more information, visit bitcentral.com.

Posted on Rapid TV News here.

About Bitcentral, Inc.:
Founded in 2000, Bitcentral is a software company that provides efficient media workflows and customized solutions to maximize the value of video content. Our Core News™ solution is the No. 1 news production platform in the U.S. reaching millions every day, and our Central Control™ provides a flexible toolset for master control operation with modules to execute all of the processes that converge into playout. More than 1,000 media operations worldwide rely on Bitcentral news production and master control automation software. Bitcentral is based in Newport Beach, Calif., and its Latin American headquarters is in Mexico City.