Advanced Television: Bitcentral adds Kennedy to Board of Directors

Bitcentral, a provider of media solutions for broadcast and digital video, proudly announces the appointment of John Kennedy to its Board of Directors.

Kennedy’s career spans over three decades, marked by senior leadership roles at several Fortune 100 companies and now as a growth advisor to innovative technology companies. Most recently, during his tenure as a Board Chairman of Waymark, a pioneering AI platform for customisable video content, he played a critical role in the company’s pivot to an AI-based offering instrumental to driving scale and securing key partnerships.

“It is an exciting time to be part of Bitcentral during this transformative period for the media and broadcast industry,” said Kennedy. “Bitcentral’s innovative solutions and strong leadership have established it as a trusted partner for broadcasters and media companies. I look forward to leveraging my experience in strategy, marketing, and scaling businesses to help guide Bitcentral in unlocking new opportunities and fostering continued growth.”

Prior to his current activities as a technology advisor and board member, Kennedy has also held roles at Conduent, Xerox and IBM.

“John’s strategic insights, principled leadership, and extensive experience in the video and media sectors make him an invaluable addition to our Board of Directors,” said Sam Kamel, CEO of Bitcentral. “His contributions will be invaluable in ensuring that Bitcentral remains at the forefront of the industry, leveraging new AI possibilities and empowering customers to thrive in a dynamic and evolving market.”

Kennedy also sits on the board of the American Marketing Association.