Bitcentral Unlocks Superior Newsroom Productivity with Octopus 11 Integration

Oct 10 2022

The partnership sees Octopus 11 features available to Bitcentral customers, including advanced newsgathering, planning, and collaboration tools.

NEWPORT BEACH, Calif., October 10th, 2022Bitcentral, the provider of award-winning efficient media workflows for broadcast and digital video, is furthering its long-term partnership with OCTOPUS Newsroom by making its leading newsroom production system (NRCS), Octopus 11, available to Bitcentral customers. Octopus 11 enables customers to unlock improved productivity through a revamped user interface, native device support (PC, MacOS, iOS, and Android), and advanced newsgathering, planning, and collaboration tools.

Octopus 11, which was launched earlier this year, provides the ability to facilitate editorial collaboration between team members at every stage of the production process for TV broadcasters. This includes publishing content beyond traditional audiences to the web and social media, giving customers a platform to contribute to stories as they develop. By being fully compatible with Bitcentral’s Core News™ products, Octopus 11 offers modern news technology solutions that will enable Bitcentral’s customers to manage the entire lifecycle of live and pre-recorded content.

Octopus 11 works perfectly as an on-premise NRCS or in the cloud for remote production, providing stations with the flexibility to collaborate, produce rundowns, create scripts, share videos, and post to social media in one system. The seamless process of Octopus 11 enables Bitcentral customers to adapt to new workflows, empowering them to produce, direct, and host entire shows and newscasts remotely.

Milan Varga, Product Manager at Octopus, said: “With more than 15,000 daily users and over 300 customers globally, Octopus 11 is an essential NRCS for broadcasters everywhere. It was developed with a user-first attitude, and we know that we share this desire to anticipate industry needs and provide innovative and evolutionary solutions with Bitcentral. This integration is the latest step in a long-running partnership. We look forward to utilizing the company’s expertise and helping its enviable customer set of news stations succeed in the next era of broadcasting.”

Sam Peterson, COO of Bitcentral, said: “Octopus 11 is an ideal solution for media companies looking for a smooth interface that shapes cleaner workflows and produces high-quality content, enabling them to stay ahead of the curve. Bitcentral customers now have access to a more intuitive interface that reduces the time it takes to adapt to the NRCS, saving essential resources and money. Through this integration, we are helping broadcasters take storytelling to the next level with a fully flexible and adaptable solution for any environment.”


About Bitcentral, Inc.
From global brands to TV stations and digital publishers, Bitcentral is driving a new future in storytelling. For over 20 years, we’ve helped broadcasters and publishers deliver the biggest stories in news, sports, and entertainment to the widest audiences. Our systems are used by over a thousand media and entertainment organizations to simplify the production, asset management, distribution, and monetization of content everywhere.

With Core News™, we provide unparalleled reliability and agility for content production. We offer full flexibility for playout with Central Control™ and Veset Nimbus, covering on-premise CAPEX operations or cloud-based OPEX capabilities. FUEL™ + Powr provide a next-generation streaming platform that is easy to deploy, manage, maintain, and builds and nurtures content communities by supporting any business model. Learn more at

About Octopus Newsroom
Octopus Newsroom offers modern news technology solutions for broadcasters worldwide, primarily but not limited to be used in television, radio stations, eSports, sports and web television. With over 20 years in the market, the company belongs to the top 3 NRCS software vendors worldwide, having provided solutions to more than 300 newsrooms in over 60 countries. The flagship product, Octopus 11, integrates with other broadcasting systems for studio automation, MAM, playout, graphics, or teleprompters. Supporting revolutionary technology trends such as artificial intelligence and offering a cloud native and on-premises content supply chain, Octopus 11 enables efficient news production from anywhere. Octopus Newsrooms also complements the planning and multimedia gathering stages of the news production cycle with two other products, KO:R, a planning and collaboration tool, and iReporter, a professional video gathering platform.

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