Nexstar Selects Bitcentral’s Create To Simplify Video Editing, Distribution

Sep 14 2021

Published on TVNewsCheck here

Bitcentral, a provider of media workflows, has debuted a new version of Create, a browser-based timeline editor that enables collaboration in editing and publishing video to OTT, social media, and MOS-integrated newsroom production systems. The solution is being used by Nexstar Media Group, which also played a key role in its development.

Mark Turner, VP – station operations at Nexstar, said: “It was great to be able to work closely with Bitcentral on the development of Create’s latest release. We have historically used multiple NLE’s to produce our newscasts and we were looking to standardize our stations on a single editing platform. Create will provide our editors with all the features they need to edit and distribute stories quickly and effectively. Utilizing just one NLE increases our productivity and reduces our overall costs. The team at Bitcentral is a true partner who understands the needs of editors in a real-time newsroom environment. They deliver the tools that make a difference.”

“At Bitcentral, we pride ourselves on the close ongoing relationships we build with our customers, and Nexstar is a perfect example of how we want our collaborations to work,” said Sam Peterson, Bitcentral general manager, core products business unit.

Read the full article here.