AI trends in 2025: A deep dive into the future of artificial intelligence – IBC.org
January has only just come to an end, but we are already looking ahead to the next IBC, which takes place as usual at the Amsterdam RAI in September. In the meantime, Content Everywhere companies are polishing their crystal balls and making predictions about what might lie ahead for the video services and streaming industry in the next twelve months.
The expanding functions of AI
As was the case in 2024, artificial intelligence (AI) is expected to remain front and centre in 2025. Indeed, the majority of Content Everywhere companies that contributed towards this report cited AI as an evolving area with a growing impact on a number of areas in this industry.
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Sam Peterson, COO of Bitcentral, also cites three areas where AI will play a role, including generative AI’s impact on news production workflows, automating the discovery, tagging, and repurposing of content; enhancing customer support; and enhancing personalized content.
“These three AI-driven innovations will ensure media companies stay ahead of industry demands, paving the way for more efficient workflows, engaging content, and superior customer experiences,” he comments.
Read the full article online: IBC.org/all-pervading-ai-a-look-ahead-to-2025