Published in TVNewscheck here
Bitcentral has added ad trigger insertion support to FUEL
NEWPORT BEACH, Calif.—Bitcentral’s FUEL online video platform is being used by Cowles Broadcasting for Dynamic Ad Insertion (DAI) on the NewsOn service. This is meant to expand Cowles distribution of local news content and to create monetization opportunities for stations with necessary ad cue points.
FUEL offers automation, encoding, and distribution solutions, and has recently added support for server-side ad trigger technology. With ad triggers, applications or…
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