Published in PRODU.com here.
December, 16, 2020
Bitcentral, a provider of efficient media workflows in the US and Latin America, is preparing for a new year with a renewed focus on innovation and continuous customer service, made possible through a new corporate structure, in force since December 2020.
Bitcentral will service its solutions through two dedicated teams: one focused on the company’s core business, which includes Core News and Central Control; and another focused on FUEL, with an emphasis on video production, cloud streaming, and monetization solution.
“Our entire Bitcentral team is encouraged and inspired by the growth potential we see for both our core business and FUEL, and it is the right time for us to crystallize these two distinct functions of the Bitcentral business as we continue to work towards our goal: to create a portfolio of products and services to streamline and automate end-to-end digital streaming workflows” said Greg Mason, president of Bitcentral.
Two Bitcentral executives, Sam Peterson and Greg Morrow have taken on new roles at the company as a result of this move to emphasize growth potential, with Peterson becoming the CEO of Core Business and Morrow as the CEO of FUEL.
About Bitcentral, Inc.
We are Bitcentral—one of the video industry’s most trusted and innovative software providers. For more than 20 years, we have helped the biggest names in broadcasting create workflows that maximize the value of media. With our industry-changing solution FUEL™, we’re bringing our innovative approach to video to the digital world to create an innovative curation process—and an extraordinary viewing experience. In addition to FUEL, we are part of everyday news operations with our Core News™ solution, the No. 1 news production platform in the U.S. reaching millions every day, and Central Control™, which provides a flexible toolset for master control operation with modules to execute all the processes that converge into playout. Bitcentral is based in Newport Beach, California, and its Latin America headquarters is in Mexico City. Schedule a demo today with a Bitcentral expert to see how FUEL is revolutionizing digital streaming for the present and the future. Learn more at https://bitcentral.com/.